For consumers, a vegan certification logo makes shopping easy, removing the need to check ingredient lists. Displaying a credible, trusted vegan trademark on packaging and marketing materials gives consumers confidence that a product meets strict vegan-certified standards.
By partnering with an existing, highly-regarded certifier you can rely on their authority and focus on what you do best – creating and marketing amazing products. Whether food and drink, cosmetics, homewares, fashion or textiles - adding a vegan logo from a recognised trademark can boost sales and add consumer trust.
For businesses, adding a widely recognised vegan brandmark helps products stand out in the growing plant-based market. Numerous surveys show that conscious consumers trust official vegan certification symbols considerably more than a manufacturer’s own claims.
Introducing V-Label: The Gold Standard in Vegan Certification
Australian Vegan Society recommends V-Label - a globally recognised vegan certification that helps businesses build trust with consumers while making plant-based shopping easier. Established in 1996, it has been the best-in-class vegan trademark for nearly 30 years.
Internationally Recognised – the V-Label vegan logo is trusted worldwide, registered in over 70 countries across five continents.
Trusted by Thousands of Brands – over 50,000 products from 4,300 businesses are V-Label certified globally.
Clear Consumer Guidance – acts as a reliable vegan brandmark for those looking for 100% plant-based products, including vegans, flexitarians, reducetarians, and dairy-free shoppers.
Numerous major brands like Ben & Jerry’s, Hellmann’s, and Dr. Oetker use V-Label’s vegan certification to showcase their vegan-certified products, making it easier for consumers looking for 100% plant-based, animal-free options to find and trust them. By certifying your products with V-Label, you align with a trusted global standard that reassures customers and strengthens your brand’s reputation.
Vegan certification provides businesses with a competitive edge in the rapidly growing plant-based market. V-Label ensures transparency, credibility, and consumer confidence.
Strict Certification Criteria – ensures that certified products contain no animal ingredients and are not tested on animals at any stage.
Boosts Brand Trust & Transparency – studies show that consumers trust official vegan certification more than self-declared vegan claims.
Certified Products Stand Out – the yellow V-Label trademark on packaging makes products more visible and credible in stores.
Increases Consumer Appeal – shoppers actively seek out vegan-certified products, making it easier for them to choose your brand over uncertified alternatives.
V-Label follows a simple and transparent process to ensure your products meet the highest vegan certification standards. Highly trained and qualified experts manage each step to guarantee quality and consistency.
Register as a New Customer - to get an initial, no-obligation quote, you will need to submit some details about your company and give an overview of the products you wish to license.
Product Review – following an offer and contract coordination you will be able to submit your product details, including ingredients and production processes, for review.
Ingredient & Manufacturing Check – V-Label experts ensure that only plant-based ingredients are used, and that no animal-derived substances are part of the production or testing.
Approval & Certification – If your product meets the strict criteria, you will receive V-Label certification and can display the vegan logo.
V-Label is committed to providing a ‘no surprises’ journey with upfront quotes, clear expectations, and consistent support throughout the process.
In a UK survey from 2020, 95% of self-identified vegan, plant-based, vegetarian, or flexitarian respondents preferred food and drink products with external vegan verification, and over 90% preferred certified products for cosmetics and body care. This growing demand for vegan-certified products is also making its way into fashion and textiles.
In today’s growing plant-based market, vegan certification is essential for building trust and reaching more consumers. V-Label is perfectly positioned to be a trusted partner in ensuring your product aligns with the highest standards of vegan authenticity.
Get started today! Contact V-Label to learn more about the certification process and how you can join thousands of brands proudly displaying the V-Label vegan logo.
